Episode 10: A Simply Blessed Life, Building A Luxury Brand
The Simply Blessed Life with Lori Nordstrom Podcast is now available on iTunes! Listen to the episode by clicking the link below and be sure to subscribe!
A Simply Blessed Life
As creative entrepreneurs I believe it’s more important now than ever to set ourselves apart as a luxury brand. There are so many choices in every creative industry, and we have to stand out. Creating a luxury brand happens through quality and price, but most of all through our clients experience when working with us. It also will raise expectations and demand more of you and your brand allowing you the opportunity to work with the people you want to work with and to serve them well.
If you don’t know as a business owner why someone should choose you over another business with a similar product or service, how will anyone else know?
An article from Inc Magazine reports that today’s consumer craves luxury experiences that extend far beyond the amount on a price tag. The experience is in the relationships that we build and in all the details that we plan for our clients, from start to finish and even extends into how we are following up and maintaining those relationships.
Join me this week in this candid look into the importance of creating a luxury brand for your creative business.